PERSONAL COACHING FOR CROSSFIT · COMING SOON

Your own coach.Just $10/month.

One-on-one personalization.
Without the one-on-one price.

Meet Coach Kev, your personal AI coach for CrossFit. A program built just for you, plus calls, texts, video feedback, and daily check-ins to keep your training, nutrition, and recovery on track.

Adapt your gym’s workouts, add complementary work, or get a full program. Train your way.

In your phone’s contacts. No new app.

30 days free at launch. Then $10/month for founding members.

CKCoach Kev

Text Message · SMS
Today 9:41

Morning! WHOOP logged 5h 12m of sleep. You can still do class—let’s take it easy.
Your lighter WOD: 3 easy rounds—200 m row, 8 deadlifts at 95 lb (was 135), 8 step-ups.
Perfect. I’ll keep it light.
Next up, breakfast: 520 cal · 40 g protein · 45 g carbs · 20 g fat.
Yesterday’s breakfast hit those targets. Repeat it if that’s easy—or tell me what you’re having and I’ll log it.
Your whole day, coached.

Recovery, workouts, nutrition—all connected. Kev adjusts your day and keeps you on track.

Example data · WHOOP integration planned
Fully personalized Ongoing coaching $10 a month

PERSONAL COACHING, THROUGHOUT YOUR DAY

A plan is the start.
A coach keeps you going.

The personal attention you want from one-on-one coaching: knowing your goals, following your progress, and helping you take the next step.

A program built for you.

Kev can modify your gym’s workouts, add targeted strength or skill work, or build your whole program around your goals, schedule, and recovery.

A coach you can call or text.

Talk through your goals on a kickoff call. Reach out with a question, share a win, or have a check-in when you need support.

Feedback on your form.

Send a training video. Get technique feedback, cues to work on, and practice built into your next sessions.

A nudge when you need it.

Reminders, encouragement, and proactive check-ins throughout the day, at times that work for you. Your coach helps you follow through.

Nutrition with your goals in mind.

Share what you eat and how it’s going. Kev reviews your updates, helps you stay on track, and adjusts your guidance as you go.

Recovery in the picture.

Your connected sleep and recovery data, training history, and check-ins shape the day’s session. Kev adjusts the plan before you have to ask.

YOUR GOALS. YOUR WAY OF TRAINING.
“I love my gym’s programming. Help me adapt it to my goals, and tell me what extra work would help.”
YOUR COACH BUILDS AROUND YOU

Your gym’s plan.
Your personal approach.

  • Modify gym workouts for your goals, ability, and recovery.
  • Add complementary work around the gym’s programming.
  • Build a standalone program—or mix approaches as your week changes.
Illustrative example · your program will be personal to you

A COACH WHO CHECKS IN

Support between
the workouts, too.

Your coach connects your recovery data, training schedule, and updates, then acts on the bigger picture. Adjustments and check-ins fit the way you want to train.

Get on Kev’s list
AM

Before you train.

“WHOOP shows a short night. I’ve reduced today’s volume and moved the extra lifting. Your adapted class workout is ready.”

PM

Keep the whole week in view.

“Tomorrow’s class has heavy squats, so I’ve moved your extra leg work. Your week is updated.”

EVE

Bring the day together.

“How did training and food go today? Let’s get you set up for tomorrow.”

Illustrative check-ins · connected data and integrations planned

GET TO KNOW YOUR COACH

One conversation.
An ongoing relationship.

Save Coach Kev as a contact. Text, share a training video, or call—using your phone the way you already do.

01

Tell Kev what matters.

Start with a kickoff call about your goals, training history, equipment, and the time you can give. Your coach gets to know you.

02

Give your week a direction.

Have Kev modify your gym’s programming, complement it with targeted extra work, or build your full plan. Change the approach as your week changes.

03

Keep the conversation going.

Stay in touch through texts, calls, and video feedback. Get reminders and check-ins while your coach adjusts the plan with you.

THE FOUNDING OFFER

Your own coach.
One simple price.

$10/ month
after your free trial

Your first 30 days free at launch.

  • A fully personalized training program
  • Nutrition and recovery guidance
  • Calls, texts, and video form feedback
  • Daily reminders and proactive check-ins

Planned launch price for founding members. We’ll confirm availability and subscription terms before you start. Joining today only adds you to the waitlist.

A FEW THINGS YOU MIGHT BE WONDERING

Good questions.

A personal feel. Clear expectations.

Can Kev work with my gym’s programming?

Yes. Share your gym’s workouts and Kev can adapt movements, loads, or volume to your goals, ability, and recovery. Kev can also add complementary strength, skill, or conditioning work around those sessions. You can use both approaches, switch between them, or have Kev build a standalone program. Classes are optional.

Will Kev use my WHOOP data proactively?

That’s the experience we’re building. With your permission and a supported connection, Kev would review your sleep and recovery trends alongside your training and updates, then adjust upcoming sessions and let you know what changed. The demo uses fictional data; the WHOOP integration is planned and will be confirmed before your trial starts.

Will Kev check in with me?

That’s a core part of the experience we’re building. Expect reminders, encouragement, and proactive check-ins about your workouts, nutrition, and recovery, with timing and frequency set around your preferences. It’s ongoing coaching as well as a custom program.

Is this a fixed training track?

No. Your plan fits how you want to train. Keep your gym’s programming and personalize it, add focused extra work, or follow a standalone program. Kev adjusts the plan as your schedule, progress, and recovery change.

Is Coach Kev a human coach?

Coach Kev is an AI coaching service with a personal, ongoing conversation. You’ll interact through familiar text messages and phone calls. It is not a human trainer and does not provide hands-on coaching or in-person supervision.

Can I send videos or talk on the phone?

Yes—video feedback and phone calls are part of the experience we’re building. Send a training clip for technique feedback, talk through your background on a kickoff call, or have a check-in as you progress. The demos are illustrative; we’ll confirm supported media, calling features, and wearable connections before your trial starts.

Will I need to download another app?

That’s not the plan. Save Coach Kev in your contacts and use your phone’s familiar messaging and calling experience. No separate coaching dashboard to keep up with. We’ll share setup details when early access opens.

When can I start, and what will it cost?

We’re collecting interest for early access. The planned founding offer is 30 days free at launch, then $10 per month. Joining the waitlist is free and does not start a subscription. We’ll confirm timing and subscription terms before you join. The founding price is not a lifetime price guarantee.